Today’s real estate industry is competitive, and if you are unprepared, you are bound to fail. So, to help you in your mission to get started in real estate investing, I’ve put together a few conditions that you need to evaluate before jumping in and investing your precious time and money. You need to ask yourself the following questions before you think about purchasing an investment property.


Here’s a quick video to get you started:


Let’s dive a bit deeper. It’s a complicated process, so I’ll give you a blueprint which will get you going down the right path. Let’s answer some of the most common questions you have about this.

Step 1: Set Realistic Financial Goals and Expectations

The greatest mistake that amateur property investors make when they are planning to invest in investment properties is that they have no financial objectives. They usually have a common intention of getting rich or earning some sort of passive income. However they don’t have a strategy for how much they are willing to invest or what realistic goals look like.

So, you need to think about what you want to accomplish financially from trading investment properties. Research and jot down a real estate business plan in which you specify how much money you want to make as a real estate investor. One of the simplest ways is to consider what you earn right now and use that as your starting point. Once you’ve match your current income, your options open up as to whether you’d like to quit your job.

Step 2: Select an Investment Strategy According to your Financial Goals

There are several strategies that you can use to invest in real estate. The most popular investment protocols are:

Properties with Positive Cash Flow

These are rental properties that you lease to induce rental income. This takes longer to replace your income because each property may only produce a few hundred dollars a month in actual cash flow. You’ll still be rewarded with tax and appreciation benefits, but this is a long-term strategy, not a “quit your job” soon strategy.

Fix and Flip Investment

Fix and Flip strategy involves purchasing investment properties that are from motivated sellers. These properties are often in poor condition. After buying the property, you’ll work on renovating it to boost its value and then sell it for a profit.

House/Rent Hacking Strategy

This is a combination of purchasing a place to live for yourself and rental property. What you do is you buy a multi-unit, such as a duplex, and you live in one unit while renting out the others. This allows you to receive rent from your tenants, and you can utilize it to pay off your mortgage. Hence, you can earn passive income and live rent-free!

Buying and Holding Strategy

This is solely investing in future financial growth. Since real estate properties almost always increase in value over the long run, which is known as appreciation, real estate investors can buy when the price is low and sell it whenever the prices are high. Further, you can lease the property for rental income while waiting for it to appreciate over time.

As you can notice, there are several strategies for investors to build wealth if they choose to invest in real estate. The trick is to figure out which investment strategy suits your financial goals and risk appetite.

Step 3: Work on a Detailed Real Estate Business Plan

Whether you’re starting a real estate investment business, a beautiful cafe, or a company that manufactures mobile phones, it’s a good idea to prepare a business plan. Research shows that 83% of the businesses that don’t have a solid business plan fail within the first few years.

Having a detailed real estate investment business plan helps you in two ways:

  • It helps you in formulating your goals and leads you in the right direction.
  • It helps you attract other investors or private lenders by appearing professional

If you don’t have any background in the real estate industry, it’s a reasonable idea to get advice from someone successful in this business. They can get you started in the right direction with proper dos and don’ts. You can even invest in a proven system to study house flipping and buying your first investment property.

Step 4: Do Proper Market Research

Without understanding the area you’re planning to invest in, you’re likely to mis-evaluate the purchase price and after-repair value of any properties you’re looking at. You’ll be getting into deals that are likely to fail because your financial research will be wrong.

The area where you are purchasing investment properties can considerably affect your investment. From the preliminary expenses of buying and operating a rental property to the future returns on an investment, the location defines it all. For example, a high crime area can adversely affect your ability to resell the house.

One manner you could do this is by performing a real estate market analysis. For instance, you might discover properties for sale at discounted rates and think of them as terrific investment opportunities. Though, after completing a real estate market analysis, you’ll most likely discover them in areas where people don’t wish to live. This is one of the more common issues I see with new investors. They ignore important factors about the neighborhood and project profitability numbers that are too favorable.

You can either find a mentor or work under someone successful in the real estate investment business and know about their strategies and how they conduct their due diligence.

The ability to assess an area is a foundational skill for a real estate investor.

Step 5: Finding a Great Deal

It doesn’t matter if your goal is to flip a house or rent it, you must find deals at a discount. For starters, you can look for properties that are bank-foreclosed. Although foreclosure of a property is a sad affair, it could be an ample opportunity to buy your investment property. You might be able to get it at an extremely affordable price.

Other than that, it would be best if you kept browsing deals through various portals. You can also read about our favorite strategies for finding profitable off-market deals with little competition.

Step 6: Financing Your Investment Property

Let’s assume that you choose to buy your first investment property with a loan. In this case, before you begin scanning houses for sale, you need to understand how much the bank will lend you or if the bank will give you a loan at all. Also, there are various alternatives when it comes to mortgage loans for purchasing investment properties.

Moreover, most lenders will check your credit score, debt-to income ratio, job history, etc. These factors will determine if you’ll get authorized for a mortgage loan and how much money you can obtain from the lenders.

You might be thinking that you can’t even think about buying an investment property without sitting on a massive pile of cash. But, you will be surprised to know that when it comes to purchasing an investment property, having a tremendous amount of money on hand isn’t a prerequisite at all.

We suggest looking at hard money lending. Do Hard Money doesn’t require a certain credit score or experience, and we’ll teach you how to find deals with $0 cash-to-close. Get pre-qualified now for your 100% financing!


Real estate investing can be enormously profitable for you. We’ve seen it change people’s lives over and over again. It’s changed mine forever. However, without a great plan and proper research, you can also have the potential to lose lots of money.

At Do Hard Money, we specialize in helping brand-new investors get that elusive first deal. If you’d like to check out our all-in-one fix and flip system, then you can read more here.